Calculate TAM/SAM/SOM using both top-down and bottom-up approaches with clear assumption tracking.
6-10 hrs → 1 hr
Compared to doing it manually
/market-sizingType this in Claude to run the skill
TAM/SAM/SOM numbers are often pulled from thin air or copied from analyst reports without validation. Investors and execs see through weak market sizing instantly.
This skill is part of a workflow that automate multiple steps together:
.claude/skills/ folder in your project/market-sizing in Claude to run the skillAnalyze win/loss patterns to understand why you are winning and losing deals.
Map multiple competitors into a unified landscape with positioning matrices and feature comparisons.
Create comprehensive competitor analysis using Gibson Biddle's DHM framework with strategic positioning insights.
TAM (Total Addressable Market) = everyone who could use your product. SAM (Serviceable Addressable Market) = the portion you can reach. SOM (Serviceable Obtainable Market) = the portion you can realistically capture.
Two approaches: top-down (start with industry data, narrow down) or bottom-up (count potential customers × price). Bottom-up is usually more accurate. Triangulate with both methods.
Download this skill and drop it in your .claude/skills/ folder.
This skill + 70+ more, context files, and agent workflows — $499